Wishpond Reports Q2-2025 Financial Results
The Company expects revenue growth by the end of 2025, led by the continued expansion of SalesCloser AI ("SalesCloser"), its fastest-growing product. SalesCloser is a virtual AI sales agent capable of conducting sales calls and demos in multiple languages with minimal human intervention.
The Company expects to return to positive Adjusted EBITDA(1) in the second half of 2025, supported by significant cost optimization initiatives and a focus on sustainable long-term growth.
VANCOUVER, BC, Aug. 26, 2025 /PRNewswire/ - Wishpond Technologies Ltd. (TSXV:WISH) (OTCQX:WPNDF) (the "Company" or "Wishpond"), a provider of AI-enabled marketing-focused online business solutions, announces that it has filed its interim consolidated financial statements (the "Interim Financial Statements") and management's discussion and analysis (the "MD&A") for Q2-2025, representing the three and six months ended June 30, 2025. Copies of the Interim Financial Statements and MD&A are available on the Company's profile on SEDAR+ at www.sedarplus.ca.
Ali Tajskandar, Wishpond's Founder and CEO commented, "Wishpond continues to make meaningful progress in its transformation into an AI-driven company. Our SalesCloser AI platform has emerged as our fastest-growing product and is showing tremendous traction. Since surpassing $1 million in Annual Recurring Revenue ("ARR")(1) in May 2025, SalesCloser has grown to approximately $1.55 million in August 2025 across 225 customers, representing a five-fold increase to its ARR(1) since December 2024. With gross margins of approximately 85%, we believe this rapid growth validates the scalability of our platform and the strong market demand for AI-driven sales automation. SalesCloser has already deployed over 5,600 virtual sales agents, and as adoption accelerates, we see an opportunity to expand its role in reshaping how businesses sell and engage with customers."
Ali Tajskandar further adds, "Over the past year, Wishpond has repositioned its business to focus on higher-value, AI-enabled products and services. We believe this shift establishes a stronger foundation for long-term growth with higher margins and greater scalability. We are also continuing to integrate SalesCloser into our internal processes to expand sales capacity and drive efficiencies. In parallel, we are enhancing our innovation pipeline, including strengthening our intellectual property portfolio with new patent application filings. With these initiatives underway, we believe Wishpond is enhancing its AI-enabled sales and marketing platform to better capture new opportunities and drive sustained value for our business and shareholders."
Adrian Lim, Wishpond's Chief Financial Officer commented, "In Q2 we continued to execute on our transition to an AI-focused platform while tightening our cost structure. Cash flow from operations was temporarily impacted by a one-time $203,591 timing difference related to the Company's transition to a new payment processing method for contractor payments, which will not recur and is expected to deliver ongoing savings in processing and foreign exchange fees. More importantly, we are undertaking significant cost optimization initiatives aimed at achieving net positive cash flows and a return to positive Adjusted EBITDA(1) in the second half of 2025. With a leaner operating model, renewed access to our credit facility, disciplined financial management and liquidity initiatives, we believe Wishpond is creating a leaner, more scalable business with a clear path to profitability."
Second Quarter 2025 Financial Highlights:
Wishpond achieved quarterly revenue of $3,710,437 during Q2-2025 (Q2-2024: $5,828,709). The decline in revenue can be attributed to the Company's strategic transition of the business from selling digital marketing solutions for small and medium-sized businesses to an AI enabled marketing and sales platform for all businesses. This resulted in a decline in revenues as the Company moved away from its lower margin legacy email delivery customers, reduced the size of its sales team, shifted its focus to AI enabled products such as SalesCloser AI and converted its internal sales processes towards an AI driven sales model.
Wishpond achieved Gross Profit of $2,527,282 in Q2-2025 (Q2-2024: $3,942,748). The reduction in Gross Profit is primarily due to lower revenue in the quarter.
Wishpond achieved a Gross Margin percentage of 68% during Q2-2025 (Q2-2024: 68%).
During Q2-2025, Wishpond reported negative Adjusted EBITDA(1) of $228,116 (Q2-2024: positive $541,610). The decline was mainly due to lower revenues from the Company's strategic transition, along with higher annual professional fees and a reduced research and development capitalization as SalesCloser advanced from development to commercialization.
Second Quarter 2025 Business Highlights:
On May 21, 2025, the Company announced that its SalesCloser platform, an AI-powered sales agent, achieved a key milestone with $1 million in ARR(1). This milestone reflects the growing demand for AI-driven sales automation solutions and the scalability of the Company's platform. SalesCloser has demonstrated exciting growth, with over 150 customers and over 2,600 AI-powered agents deployed to date. It has quickly become Wishpond's fastest-growing product, with the majority of its momentum occurring in 2025. This growth underscores the rising demand for AI-driven sales solutions that streamline operations, reduce costs, and enhance efficiency for businesses.
Business Highlights Subsequent to June 30, 2025:
On August 21, 2025, the Company announced that it filed a non-provisional utility patent application, entitled 'Self-Testing in a Virtual AI Representative', which enables a virtual AI agent to undergo rigorous pre-engagement simulations before interacting with real users. This innovation in self-testing technology represents a step forward in AI reliability, ensuring seamless and accurate interactions with users from the outset. This marks the fourth patent Wishpond has filed, underscoring the Company's commitment to innovation in AI-driven sales and marketing automation.
On August 26, 2025, the Company successfully renewed its revolving operating line with National Bank of Canada with a maximum limit of $5 million (the "Credit Facility"). The amended Credit Facility includes a revised borrowing base calculation that reduces the Company's borrowing capacity compared to prior terms and resulted in non-compliance with an existing covenant at the renewal date. The lender has provided a cure ...
